The Fear Economy: Understanding the Market of Anxiety
When attention becomes currency, fear becomes infrastructure
Fear is no longer a glitch in the system. It is the system.
Look closely at what dominates your feed: outrage, uncertainty, collapse, crime. Not because these are the only things happening—but because they’re the easiest to monetize. Fear holds attention longer than joy. Anxiety refreshes faster than contentment.
What we call "news" is often just a guided…
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